It’ the new year and everyone is talking about clarifying what you want in your business and in your life. Most coaches will encourage you to make a list of your goals for the year at this time.

To create a client attraction breakthrough, instead of just a list of goals, I like to create a new Strategic Attraction PlanTM. My plan focuses on the most important relationship to my business (in my case, customers) and includes all the qualities of my perfect customers, my purpose and theirs, and what I want including goals, boundaries, and ways of being. It is by far the most powerful tool I have found for getting what I want quickly.

To create your attraction plan, you will write the answers to four questions. I suggest creating a new page for each question and allowing space to revise and add to your plan every day this month. Keep a diary of what you have attracted (Signs of Land) and review the effectiveness of this activity at the end of the month. If you notice great results, I recommend creating a new plan every month and revising it daily.

Here are the four questions and the explanation for how to answer them.

1) What are the qualities, characteristics and attributes of my perfect customers? This is a long list of what I like about my perfect customers, what they’re like, their personalities, how they treat me, the resources they have, how they find me, what is important to them, how they act, and so on. I can think of folks I’ve loved to work with in the past and what I liked about them, or I can think of client situations gone awry and what I would prefer. What kinds of people have you always wanted to work with? Describe them here.

2) What makes me and my perfect customers tick? Another way to put this is, “what is my true life purpose?” When you clarify this and begin sharing it with others you will realize that your perfect customers have a mission that is quite aligned with yours if not exactly the same. It is our soul fire that is the source of our attracting power. When our perfect customers get what makes us tick, they recognize us and choose us.

3) What do I want my perfect customers to expect from me? If you have ever felt at the mercy of other people’s expectations, this is your chance to be proactive and determine what you want others to expect from you. Write down the offerings you want to deliver, how you want to be perceived, what you want to acheive, and what you want your days to look like.

4) Who do I get to be to attract what I want? For each item under number 3 that you have not yet 100% attracted, write it down here again. Then ask yourself, “who would I have to be to attract this?” What word or phrase describes the way you would be if you attracted this? Write it down next to the item you want to attract. Now go forth and be that quality and watch as what you desire is drawn to you.

Signs of Land

It is important to take note of what we are attracting on a regular basis. When a sailor approaches land from sea, there are signs of land long before actual land is sighted, like certain weather patterns, or particular birds, sea mammals, and plant life. Similarly when we set course for what we desire in life and business, there are signs along the way that what we asked for is coming. Perhaps you asked for clients who are fun and someone calls from a game company, or you have asked for a more spiritual experience of business and you attract an inspiring teacher as a client. Taking note of these “signs of land” will help you to acknowledge your progress and flow toward the realization of your dreams.

I’m a pretty sensitive gal, and it hurts me to see so many people freaking out these days. According to the news, most Americans are experiencing a lot of fear and stress over current events. This is made even worse by a fear-mongering trend in media and advertising. I want to counter that trend with a bit of inspiration.

I want to thrive just as I want my prospects and customers to thrive. But thriving depends on maintaining a positive outlook and achieving happiness no matter what’s going on in the world. To contribute to the thriving of my contacts, prospects and customers, I must maintain an uplifting spirit and send out only positive, inspiring messages to them in my conversations, my ezines, blog posts, and social media updates.

What can you do to help uplift your prospects and customers right now?

1) Understand their Challenges: To help uplift your prospects and customers you first want to learn what their challenges and problems are, and meet them there. You will want to ask them what they’re dealing with and start noticing trends. You can survey your elist and/or folks registering for your free classes regarding their biggest challenge. You will give people an immediate feeling of relief just by asking, and if you can offer hope of a solution, your customers will start feeling better right away.

2) Offer Words of Encouragement: Let your prospects and customers know they aren’t alone in their suffering. Offer examples of those who have overcome similar obstacles, and encourage your peeps to be confident. Inspire them with stories of success from you and/or your mentors.

3) Give Away Effective Tips: Offer your contacts free tips through your ezine, social networks, articles, and free teleclasses / podcasts. Give them enough information to help them to get moving in the direction of their goals and dreams. Consider the information you normally exchange with all your customers at the beginning of your relationship, and see if you can develop that into a free offering that helps people whether they hire you or not.

4) Develop Inspiring Articles – whatever uplifts you will likely uplift your peeps too. Write about what uplifts you and send it out to your contacts. If even just one or two people are helped by your article, it can start a viral campaign of sharing. You will become known as an uplifter and your popularity will grow.

GOT UPLIFTING TIPS OF YOUR OWN? Please post your comments by clicking “Comments” below. We’d all love to hear your ideas.

WANT TO USE THIS ARTICLE IN YOUR EZINE OR WEB SITE? You can, as long as you include this complete blurb with it: Magical Marketer Julia D. Stege, MFA helps people attract their perfect customers with a unique combination of Law of Attraction, wildly attractive logos and websites, and smart Internet marketing techniques. If you’re ready to start attracting your perfect customers now, get Julia’s free Magical Marketing Toolkit at http://www.magicalmarketingtoolkit.com
See Julia’s Law of Attraction Marketing Blog at http://loamarketing.blogspot.com

I’m doing great these days, but still, I get pretty bummed out when I listen to the news. I generally try to avoid it but my husband watches NPR and I sometimes get drawn in, and before I know it I’m feeling pretty down. Then suddenly everything annoys me and I start worrying about the future of my business. Because I know that thoughts are powerfully creative, unless I want reality to start matching my fears, it’s time to raise my vibration.

Not only that, being stressed out will not make me more attractive to my perfect customers, right? I’m sure you can relate to what I’m talking about here. So what can we do to raise our vibration? Here are some simple tips I like to use to help me feel more like myself.

1) Get Into Action: if you’re feeling worried about the future, one way to get you thinking along a more positive bent is to do some authentic marketing from the heart, write a blog entry, or plan a new class. Forwarding your purpose and your work feels good and it’s practical. Additionally, the result (ie attracting perfect customers) is also a vibration raiser.

2) Just Relax: If you’re feeling stressed and burned out, getting into action might not be what you need right now. In this case I suggest some radical self care. When was the last time you took yourself to an uplifting movie or took a nap in the middle of the day? How about a bubble bath with some hydrating oils and aromatherapy, or maybe a massage? Focusing on making yourself feel great will raise your vibration, and when it’s time to return to work, you will be refreshed and ready.

3) Get Some Help: If you’re feeling overwhelmed then it’s probably time to get some help. Today I finally asked my husband to help me get my car smogged and registered and now that’s one less thing I have to worry about. I also have someone coming over to help me clean and organize my house and office, someone to help me with my books, and someone to help me create new products for my business. The Lone Ranger days are over for me. It’s a great feeling to get help and get relief!

4) Jump-Start Those Endorphins: Excercise is not only good for your health, it stimulates those good-feeling hormones to go rushing through your body. I love to take my rainforest herbs and hit the treadmill while listening to my favorite music. Or when the weather is good, a brisk walk outside can be exhilarating.

Give these a try and then notice how your circumstances start to shift as your vibration rises. I’d love to hear about the results you get when you raise your vibration.

WANT TO USE THIS ARTICLE IN YOUR EZINE OR WEB SITE? You can, as long as you include this complete blurb with it: Magical Marketer Julia D. Stege, MFA helps people attract their perfect customers with a unique combination of Law of Attraction, wildly attractive logos and websites, and smart Internet marketing techniques. If you’re ready to start attracting your perfect customers now, get Julia’s free Magical Marketing Toolkit at http://www.magicalmarketingtoolkit.com

My husband says it’s stretching it to call it, “work.”

There I am scanning photos from the late 60s saying, “Oh, this one’s perfect!” as I upload one to Facebook and tag it with the name of a childhood friend. Or maybe I’m planting a flower on someone’s “Little Green Patch,” an act that helps save the rainforest. Sometimes I just write a little ditty on what I’m up to and send it out to all 403 (and counting) of my Facebook friends.

Yeah, 403 and more come each day. Sometimes it’s a friend from college or high school, or maybe someone from my early childhood, or my current network. A lot of the time they’re people I don’t know but they find my profile interesting, or they connected with me through one of my websites, or from a Google search. Facebook is one huge community, 150 million and growing by about 10 million per month. I notice my friend requests and suggestions come in by about a dozen per day. This is a great way to let people know what I’m up to, what I care about and to NETWORK!

Facebook is so fun and such a great business tool that I’ve expanded my upcoming Attracting Perfect Customers Online 10-Week Webinar for Web Challenged Entrepreneurs to include a segment on growing your biz with Facebook. (see my flier for upcoming classes below) You really can do everything on Facebook: create a list, market your offerings, follow up with prospects, post a web page, invite friends to an event, post photos and portfolios, share links. It’s quite a robust and amazing social network.

So for those of you who are ready to give it a whirl, here are some Facebook Tips to get you started.

Step One: Get a Facebook account already! Go to http://www.facebook.com and register. Write down your user name and password on a sticky note and post it by your computer so you don’t forget it. You can connect with me there if you like!

Step Two: Set up your profile, and upload a photo of you right away. There’s nothing as annoying as connecting with someone you haven’t seen in a while, and going to their profile only to see that generic blue-boy silhouette. Spend the time to fill out your education and job information. You will be able to find old classmates and colleagues this way. Make sure you post a link to your website too!

Step Three: Have Facebook find your friends. Click on “Friends” and “Find Friends” to have Facebook search through your email account for people you’ve emailed who are already on Facebook. This is the fastest way to grow your network right off the bat. Once you’re connected with friends, check out their friend lists for folks you know and request to be connected. You can also find mentors and people you aspire to be like and connect with them. Facebook makes it easy to create categories so you can sort your contacts.

Step Four: Share yourself authentically. The most compelling thing about you is what is most important to you. Share what inspires you, what you’re challenged by, what you’ve learned. Post your own events and invite people. Create your own page and post notes on your latest discoveries. You never know who’s curiosity you’ll spark. Maybe your old school chum will show up at your next teleclass! It’s happened to me.

WANT TO USE THIS ARTICLE IN YOUR EZINE OR WEB SITE? You can, as long as you include this complete blurb with it: Magical Marketer Julia D. Stege, MFA helps people attract their perfect customers with a unique combination of Law of Attraction, wildly attractive logos and websites, and smart Internet marketing techniques. If you’re ready to start attracting your perfect customers now, get Julia’s free Magical Marketing Toolkit at http://www.magicalmarketingtoolkit.com

…Unless you want to attract perfect customers online.

You can probably tell I’ve been listening to those Marketing guys again, the big gun types who psych out their customers with reverse psychology. I know, I know, but I couldn’t resist trying that one. But seriously, despite their often distasteful techniques, I always learn new things from these fellows, and I’m grateful they are so free with the latest internet marketing tips. I feel it is my role to glean the best from their strategies and translate them into a more authentic, softer marketing style that is palatable to my perfect customers.

The fact is, more and more consumers are going online for major purchases, including for vendors and service providers of all kinds. It is becoming more and more important to be online for our perfect customers to find us, and to be online in a big way, in more than one place. The more Internet pages we can create, the more easily folks can find us.

So the question becomes, which Internet properties are the best to use?

Thanks once again to my Marketing Shark buddies for answering that question for us.

Do You Squidoo?

Have You Created any Hot Hubs?

Have You Tweeted a Perfect Twoosh on Twitter?

Are you LinkedIn?

If this sounds like a bunch of gibberish to you, you’re not alone. But these are some of the Internet properties I use time and again to get to page one of Google and attract my perfect customers online. Chances are if you haven’t heard of these sites yet, others in your industry haven’t started using them in their internet marketing strategies either.

The time is ripe to get on board with these free sites and start sharing about what you have to offer (authentically, of course!)

But Silly Rabbit, Aren’t Social Networks for Kids?

Some of you are thinking, “well, my kids use these sites, but I wouldn’t know where to begin to use these for business.” Others are thinking, “I use social networks and read blogs for fun, but how can I turn that into profit?”

The fact is that billions of dollars have been spent making the new social networks fun and easy enough for a child to use. As business people, we can use this to our advantage in our Internet marketing, even if we are “Web Challenged.”

Because Google and other search engines tend to rank these sites well, linking to your main offering site or blog from these sites will help your search engine ranking dramatically.

See How it Works For Yourself in my Free Webinar

If you’d like to see first hand how I’m using these social networks to attract perfect customers online, come aboard my next Magical Internet Tour and see “How I Got to Page One of Google by Sharing Myself Authentically.”

The Magical Internet Tour is coming to take you away on Friday, August 22 from 9 – 10 am pacific time.

To register, email webinar@graphicgirlz.com with the subject “Register Me in Free Webinar 8_22_08″ Learn the Steps in My 10 Week Webinar Intensive [more info http://www.graphicgirlz.com/teleconference.html]